Look at South Korea’s Samsung Electronics and the Chinese e-commerce giant Alibaba. There is plenty of room left to grow around the world. Globally, internet penetration is around 47%, while e-commerce only represents 9% of total retail sales. Recent surveys of chief information officers show optimism in tech spending, especially in Europe, where many CIOs say they have underinvested in tech over de past five years.
While most of the industry’s prominent tech companies are American, technology trends are global in nature as there are a number of powerhouses outside the US.